Little brainstorming creative input, what Id like to see on brief?

  1. Geographical area of business.
  2. Do they want name to be able to expand to other products or services?
  3. How they feel about using their name (small niche businesses) or other personal details?
  4. An example of a brand name they love
  5. Time frame they believe it will take to choose winner * is a biggie with me.
    anyone got anything else?