Thank you everyone for sharing your feedback. I would like to add few thoughts to provide a bit more context around this change, and clarify some of the concerns.
First of all, this change is being done so that we can move this particular method from a game of chance to a more fair and transparent distribution for everyone. The current method awards these types of contests based on random selection. Our team continues to receive ongoing concerns from creatives who feel that the current method favors certain creatives. We believe the current method leaves the room open for such concerns and requires ongoing resources from our team in addressing them on an ongoing basis. There are several ongoing initiatives to ensure that the CH stay engaged throughout the process so that more and more contests are awarded by the CH. Notwithstanding those initiatives, we believe it is still important for us to move to a more transparent method so that there is no more ambiguity or "luck" involved in these contest awards. This will also allow our team to spend more time in improving other aspects of the platform, instead of spending resources in addressing such ongoing concerns about the contest awards.
Some of you have mentioned that this change would lead to lower payouts. I would encourage you to give this some time to see how it plays out. From a statistical/ probability perspective, the expected value of your overall earnings is no different than what it was before this change. Imagine you were told that you will receive $1 every time you win a coin toss. If you flip that coin 100 times, you are expected to win $50 (because there is a 50% probability of you being right each time). Instead of that guessing game, if you were told that for every coin toss, both sides will equally receive $.50 cents each, you are still expected to receive $50 in the end.
Similarly, instead of awarding people randomly, we are simply dividing that award equally with EVERY deserving creative who would have previously been eligible for random selection. We appreciate the concern that the individual contest awards may be smaller than before. But at the same time , you will now receive an award every time your name is in a shortlist. Therefore, what you should expect to receive in payouts per month from such contests should not be materially different from the previous method. In addition, we will do our best to award these contests in groups so that you still receive meaningful awards every time contests are awarded.
The $25 minimum withdrawal is simply to reduce administrative overhead with processing smaller awards. This has absolutely no implication on what you actually receive in your Paypal account. The 10% transaction fee stays the same before or after this change. If you withdraw individual awards, or pool them together to withdraw a larger award, the same 10% transaction fee applies.
Our platform is built on the pillars of trust and transparency. Any change that allows us to bring further transparency in our processes helps us move closer to our platform vision. Change is never easy, and we appreciate everyone's feedback. I will just ask all of you to give this some time, and continue to share your feedback on how we can further improve this platform.