Ohhhh here is an idea!!! And I owe this to @Commulinks
Maybe like for social media sites, and website building sites, and other heavily orchestrated UI/UX websites, SH could have an introductory tutorial interface when a CH launches a contest, and it walks them through the different steps of the brief creation process that considers keystrokes, keywords, AND clicks as part of the UX to building a brief and it would include tooltips, popups, and even links to FAQ information right there when and where it would be needed in front of the CH.
LAUNCH CONTEST -
Page comes up and immediately page focuses to type of contest -- popup comes up saying examples of contests available to be done and offers insights
Naming contest ---
Page refocuses to the name field, popup comes up saying how important the title of the contest is and how unique and informative titles can attract attention as well as specify contest type and category of business
Domain options --
Focus to field and popup explains the type of extensions SH allows and which ones are recommended for which purposes and why allowing more extensions will equal better results and why/how more names would be available for certain extensions and further explain that short, real name DOTCOMs are usually taken and that opening extensions or being more flexible in searching requirements would help them.
A pop could link or repeat info in the FAQs on how to be detailed, tell of the business, tell of the image they want to be conveyed, ideas they have in mind for their company, how the name fits to that, and how better and concise description and more information will turn out the best results
I really could type on this idea a lot but this is just a short explanation. The tutorial would guide them through with tooltips and popups and give access to FAQs, answer questions, and hold their hand to creating the best brief that they are able to do. I can see it in my head and it would possibly really help for new CHs and be completely UI/UX based and would be just a big walkthrough as you do type of experience. Wonder if this would be possible.
Thoughts? @Grant @Darpan @anyone?